Ensure your website can withstand what users throw at it!
Consider this, you’ve seen a house in the newspaper that you want to rent so you go to visit it. However, when you arrive you notice that the front door handle is loose, an upstairs window is broken and the back door doesn’t lock. You’d be put off immediately and you’d want to find another house to rent.
Websites are actually similar in this respect. If your website has any Broken Windows then you will lose your visitors’ trust and they will go elsewhere. This is often referred to as “Momenets of Truth”, where your visitors build up an impression of your website and if there’s any broken windows then their belief of the truth is that they cannot trust your website.
You also have to ensure that your website is as secure as possible, especially if you are taking payment details such as credit cards. If there are any unlocked back doors for hackers to exploit then you are risking your customers’ private information and you are also risking negative media attention.
For a highly competitive fee, Web Personified can test your website for broken windows and unlocked back doors to ensure your visitors have a positive experience. We can then make recommendations of what needs correcting on your site to make sure your visistors can reach your goal for them – and improve the liklihood of them returning to your site, or even referring their friends to it.
Contact us for more information and we will get back to you within 24 hours